Our Story
RRule was first dreamed up in Berlin in 2020 and brought to life in New York City in 2021. We are a female-founded jewelry company based in New York City.
What started as a love for jewelry and meaningful design became something more personal—a desire to create pieces that become part of life's moments, both big and small.
We create jewelry that feels special without feeling out of reach. Pieces made to catch the eye, start conversations, and most importantly, mean something to the person wearing them.
Because to us, jewelry isn't just something you wear. It's part of your story. It's your RRule!
RRule PHILOSOPHY
-
01/ Quality
We make sure that every piece that we produce is made with love and precision using only top quality materials with hypoallergenic properties and durable to withstand daily wear and tear. Above all, stylishly crafted.
-
02/ Affordability
Our vision is to share our artistry and creativity with everyone by offering affordable prices without compromising quality and design. We do not support high mark-up in order to profit.
-
03/ Contemporary Expression
We love to experiment with unconventional designs, abstract forms and new materials to create pieces that resonate to our users dynamic and diverse lifestyles. We are thrilled to create for you.
-
04/ Sustainable Practices
We stand by our efforts to ethical sourcing of materials and responsible manufacturing to minimise the environmental impact of our production. We hand-picked our suppliers to ensure responsible mining and labor.